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THE ITALIAN COACHBUILDER SITE

Ford Avant Garde

1981Coachwork by Ghia

THE VEHICLE AT A GLANCE

Model dossier

Production period
1981
Body style
Coupé
Type
Concept

THE PEOPLE BEHIND THE CAR

Coachbuilding, design & conversions

PRICE & SALES RECORD

Vehicle value

Original price
Not documented
Latest recorded sale
Not documented

01 / THE STORY

History & context

The Ford Avant Garde was a concept car designed and built by Carrozzeria Ghia to explore advanced aerodynamics and drag coefficient reduction. Based on the American Ford Escort, the Avant Garde represented a bold departure from conventional car design, pushing the boundaries of technology and aesthetics. It was a study in performance, efficiency, and luxurious details, showcasing Ghia’s ability to blend function with refinement. The car featured a smooth underbody that was carefully crafted to reduce drag and improve aerodynamics. Its windshield was slanted at a sharp 67 degrees, further contributing to the car’s streamlined profile. The front of the Avant Garde had twin engine cooling ducts placed between the front bumper and hood, a design element that aided in cooling the engine while maintaining a clean and efficient airflow. Additionally, the headlights and front signal indicators were partially covered by electronically-operated flaps that would adjust to reduce air resistance. At the rear, the Avant Garde was equipped with an aerofoil to help maintain stability at higher speeds. The rear window could be opened to improve airflow, further enhancing the car’s aerodynamic performance. The interior of the Avant Garde was equally innovative, with hand-finished leather and suede lining the cabin to create a luxurious and comfortable environment. The electronic instruments were recessed to prevent reflections, providing a clear view for the driver while adding to the car’s sleek, high-tech appeal. One of the more unique features was the placement of controls—such as those for the signal indicators, horn, and wipers—directly behind the steering wheel, which was designed for ease of access without distractions. For added security, the car’s radio could be removed, and a carpet blind could be drawn over the interior to protect against prying eyes. The door panels were equipped with removable suede shoulder compartments, cleverly integrated into the armrests for added convenience. While the Ford Avant Garde was never meant for production, it remains an important piece of automotive history, reflecting the forward-thinking approach to design and engineering that Carrozzeria Ghia brought to Ford’s concept cars. Its blend of aerodynamics, luxury, and security features foreshadowed future innovations in car design.

02 / TECHNICAL IDENTITY

Specifications & construction

Production & construction

Production type
Concept

Design & manufacture

Coachbuilder / Body Builder · Documented
Ghia
Manufacturer · Documented
Ford

06 / EVENTS & AWARDS

Events & awards

Geneva General · legacy_preserved
Date
1981
Chassis
General

Preserved CI 1.0 relation. Evidence field: _al_listing_engine_location. No award inferred.

08 / FROM THE ARCHIVE

Archive

References held in the vehicle dossier. Their inclusion does not establish that every historical claim has been independently verified.

ReferenceSource type
CarStyling.ru — 1981 Ford Avant Garde (Ghia) carstyling.ru Specialist design archive with ford release
Geneva International Motor Show — 1981 introductions en.wikipedia.org Event history reference

10 / CONNECTED HISTORY

Timeline

Chronological history1 dated records
  1. Unassigned chassis · Event

    Geneva

THE CONVERSATION

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