THE VEHICLE AT A GLANCE
Model dossier
- Production period
- 1955
- Body style
- Roadster / Cabriolet
- Type
- Concept
THE PEOPLE BEHIND THE CAR
Coachbuilding, design & conversions
PRICE & SALES RECORD
Vehicle value
- Original price
- Not documented
- Latest recorded sale
- Not documented
01 / THE STORY
History & context
The Dual-Ghia Firebomb: After Chrysler Corporation chose not to move forward with the production of the Dodge Firearrow concept car, Gene Casaroll, a prominent Detroit industrialist and entrepreneur, saw an opportunity. Through his company, Dual Motors, Casaroll acquired the design and production rights from Chrysler, leading to the creation of the remarkable Dual-Ghia Firebomb. This innovative vehicle was designed to accommodate four adult passengers comfortably and featured a fully folding top with a glass back window and glass side windows, offering both style and functionality. The Firebomb served as the prototype for the limited production Chrysler-powered Dual-Ghia. It was introduced to the world on June 28, 1955, at an exclusive event for Detroit’s automotive press corps held at the Grosse Pointe Yacht Club, located just north of Detroit. This unveiling marked the beginning of a new era in automotive design and luxury. Between 1956 and 1958, a total of 104 Dual-Ghias were produced, including two coupes with distinctive fiberglass hardtops. The Dual-Ghia convertible was priced at $7,646, a considerable sum at the time, reflecting its premium build and luxurious features. The name “Dual-Ghia” honored both Casaroll’s Dual Motors and Italy’s renowned Ghia Coachbuilder, symbolizing the perfect fusion of American innovation and Italian craftsmanship. The Dual-Ghia quickly became a coveted status symbol, particularly among Hollywood’s elite. Its sleek design and exclusivity attracted a roster of high-profile owners, including entertainment icons such as Frank Sinatra, Debbie Reynolds, Dean Martin, and Sammy Davis Jr. Owning a Dual-Ghia was more than just possessing a car; it was a statement of sophistication and affluence. In summary, the Dual-Ghia Firebomb’s journey from concept to reality under Gene Casaroll’s visionary leadership highlights a unique chapter in automotive history. Its blend of luxury, design, and exclusivity ensured its place as an iconic symbol of mid-20th-century glamour and innovation.
02 / TECHNICAL IDENTITY
Specifications & construction
Production & construction
- Production type
- Concept
Design & manufacture
- Coachbuilder / Body Builder · Documented
- Ghia
- Designer · Documented
- Virgil Exner
- Manufacturer · Documented
- Dodge
04 / INDIVIDUAL HISTORY
Chassis & provenance
Chassis D55367824
- Chassis number
- D55367824
- Year
- 1955
05 / VALUE
Value & price history
Auction & sale history
| Date | Venue | Chassis | Record | Status | Amount |
|---|---|---|---|---|---|
| 2022 | RM Sotheby's | Chassis D55367824 | Auction estimate | Candidate · Unsold | USD 900,000–1,100,000 |
| 18 Jan 1998 | Barrett-Jackson | Chassis D55367824 | Auction | Candidate · Unsold | USD 100,000 |
Market observations describe documented transactions, estimates or offers. They are not themselves a current valuation of the vehicle.
06 / EVENTS & AWARDS
Events & awards
No events or documented awards are currently recorded for this vehicle.
07 / THE VEHICLE IN DETAIL
Photo gallery 8 photographs
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08 / FROM THE ARCHIVE
Archive
No publishable archival references are currently catalogued for this vehicle.











THE CONVERSATION
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