THE VEHICLE AT A GLANCE
Model dossier
- Production period
- 2019
- Body style
- SUV
- Engine
- Electric
- Type
- Concept
THE PEOPLE BEHIND THE CAR
Coachbuilding, design & conversions
PRICE & SALES RECORD
Vehicle value
- Original price
- Not documented
- Latest recorded sale
- Not documented
01 / THE STORY
History & context
The TOGG C-SUV is the groundbreaking concept vehicle that laid the foundation for the production model TOGG T10X, Turkey’s first all-electric smart car. Designed by renowned automotive designer Murat Günak in close collaboration with the world-famous Italian design house Pininfarina, the C-SUV seamlessly blends cutting-edge technology with sophisticated European design. This sleek and modern SUV made its global debut at the 2022 Consumer Electronics Show (CES) in Las Vegas, capturing the attention of automotive enthusiasts and industry experts alike with its bold styling, spacious interior, and innovative features. The C-SUV was envisioned as more than just a car—it’s a symbol of Turkey’s leap into the future of sustainable mobility. With a muscular stance, dynamic lines, and a strong road presence, the design reflects both elegance and performance. The vehicle’s sculpted surfaces and futuristic lighting elements give it a distinct identity, while the interior embraces minimalism, digital connectivity, and ergonomic comfort. Every element, from the driver-centric cockpit to the panoramic roof, was crafted with precision and purpose. What makes the TOGG C-SUV particularly noteworthy is its recognition on a global scale. Even before its public unveiling, the concept was honored with the prestigious 2021 iF Design Award, one of the world’s most respected design competitions. This accolade highlights the C-SUV’s excellence in form and function, showcasing the high design standards that would carry through to the production T10X. More than a prototype, the TOGG C-SUV marked a milestone in Turkish automotive history. It demonstrated the capabilities of Türkiye’s emerging EV industry and served as a bold statement of intent from TOGG (Türkiye’nin Otomobili Giri?im Grubu). With its visionary design and international acclaim, the TOGG C-SUV stands as a true pioneer in the electric vehicle revolution.
02 / TECHNICAL IDENTITY
Specifications & construction
Production & construction
- Production type
- Concept
Engine & performance
- Engine configuration
- Electric
- Specification notes
- Togg's official history confirms its first C-SUV prototype was unveiled in December 2019 as a born-electric smart mobility device; Pininfarina's awards archive confirms the TOGG C-SUV design project. Later production T10X battery, power and range figures are not back-projected onto this 2019 concept record.
Design & manufacture
- Design Studio · Documented
- Pininfarina
- Designer · Candidate
- Murat Günak
- Manufacturer · Documented
- Togg
06 / EVENTS & AWARDS
Events & awards
IF Design Award General · From the historical archive
- Date
- 2021
- Chassis
- General
07 / THE VEHICLE IN DETAIL
Photo gallery 2 photographs
08 / FROM THE ARCHIVE
Archive
References held in the vehicle dossier. Their inclusion does not establish that every historical claim has been independently verified.
| Reference | Source type |
|---|---|
| Pininfarina — Pininformando Nov/Dec 2022: TOGG factory pfdrive.pininfarina.it | Design house official publication |
| Invest in Türkiye — Türkiye Starts New Journey in Automotive Industry www.invest.gov.tr | Government investment agency |
| Berkan Kaplan — Togg T10X design development berkankaplan.com | Lead designer project account |









THE CONVERSATION
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