THE PEOPLE BEHIND THE CAR
Coachbuilding, design & conversions
PRICE & SALES RECORD
Vehicle value
- Original price
- Not documented
- Latest recorded sale
- Not documented
01 / THE STORY
History & context
The Audi Pop.Up Next is a groundbreaking concept vehicle that represents a major leap forward in the integration of transportation modes. Unveiled at the Geneva Motor Show in 2018, this innovative project is the result of a collaborative effort between German automaker Audi AG, aerospace giant Airbus, and the renowned design firm Italdesign Giugiaro. The Pop.Up Next is a futuristic, unmanned vehicle designed to operate both on the ground and in the air, combining the functionality of a car and a flying drone into a single unit. Its design is driven by the ambition to revolutionize urban mobility, addressing the challenges of congestion and providing a versatile solution for modern transportation needs. The vehicle’s core concept revolves around a modular approach, where the capsule-like passenger module can be detached and transferred between different modes of transportation. On the ground, it functions as a fully autonomous electric car, equipped with advanced sensors and autonomous driving technology to navigate city streets with ease. When transitioning to aerial mode, the vehicle is lifted by a set of drone-like rotors that enable vertical takeoff and landing (VTOL), allowing it to bypass traffic and reach its destination more efficiently.The Pop.Up Next’s design emphasizes a sleek, aerodynamic profile that enhances both its performance and aesthetic appeal. Its integration of cutting-edge technologies from both automotive and aerospace industries highlights a forward-thinking approach to solving urban mobility challenges. By combining the expertise of Audi in automotive engineering, Airbus in aerospace, and Italdesign’s design prowess, the Pop.Up Next sets a new benchmark for the future of transportation, merging the convenience of ground travel with the freedom of flight.
02 / TECHNICAL IDENTITY
Specifications & construction
Production & construction
- Production type
- Concept
Dimensions & accommodation
- Seats
- 2
Design & manufacture
- Manufacturer · Documented
- Audi
- Design Studio · Documented
- Italdesign
06 / EVENTS & AWARDS
Events & awards
No events or documented awards are currently recorded for this vehicle.
07 / THE VEHICLE IN DETAIL
Photo gallery 2 photographs
08 / FROM THE ARCHIVE
Archive
References held in the vehicle dossier. Their inclusion does not establish that every historical claim has been independently verified.
| Reference | Source type |
|---|---|
| Italdesign – Pop.Up Next www.italdesign.it | Design house official |
| Italdesign – Pop.Up Next press release www.italdesign.it | Design house official |







THE CONVERSATION
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